Thanks Under Armour.
This looks, to me, like an inclusive ad done right. It’s not thin white women. They don’t have perfect bodies. They’re working hard and having fun. Count me in.
Nicole shared this to our bloggers’ Facebook group and even though it’s an ad (I know) I wanted to share it with you.
Better yet, I thought I might buy a bra because–padding aside–they sound great. And I just remove the padding in sports bras. I clicked through on the ad and it gets betters on the website. There are actually women with stretch marks.
OK, back to our regular, non-ad content.
Have you found any inclusive fitness ads you’ve really liked? Please share links in the comments.